We are excited to announce Newcastle Falcons as the latest rugby club to use Ticketmaster's 3D Virtual Venue technology. Virtual Venue is a fully integrated purchase experience, which will offer Newcastle Falcons fans a unique, life-like view from their chosen seats...

Relevant industry research is vital to future-proof the ticketing experience. With this in mind, Ticketmaster is pleased to announce they will be Collaborate programme partners with the leading sporting university in the UK, Loughborough University, for the third year...

Ticketmaster is proud to announce a commercial partnership with ESSMA, the European Stadium & Safety Management Association, which aims to unite the stadium industry. Ticketmaster will be represented at Legia Warsaw Municipal Stadium of Marshal Jozef Pilsudski on...

Ticketmaster is delighted to have partnered with Premier League club Brentford FC, to transform the way fans purchase tickets for Brentford FC matches, offering them a seamless and hassle-free experience. Following a competitive tender process in which Brentford FC...

Ticketmaster has today announced a multi-year partnership with CSM Sport & Entertainment (CSM), the official promoter of the MLB World Tour: London Series.  Major League Baseball will return to London next year as the St. Louis Cardinals and Chicago Cubs play...

2022 was a record-breaking year in which women’s sports consistently exceeded attendance, performance, and participation records. At the start of the year, Beijing hosted the most gender-balanced Olympic Winter Games to date – where women accounted for a record 45% of...

Ticketmaster is delighted to announce that Scottish Rugby is the first governing body to launch Ticketmaster's 3D Virtual Venue technology at BT Murrayfield. Virtual Venue is a fully integrated purchase experience, offering fans a unique, life-like view of seats...

A huge congratulations to Premiership Rugby for organising the first ever simultaneous on-sale for all Gallagher Premiership Rugby clubs. This was a massive evolution in planning and streamlining of all the clubs working together as one league. Premiership Rugby has...

Ticketmaster Sport is delighted to announce that Leyton Orient F.C. has signed an exclusive long-term ticketing technology partnership. Thanks to Ticketmaster, fans of Leyton Orient F.C. will see huge improvements in their ticketing experience as well as a number of...

Ticketmaster are delighted to announce Bath Rugby as the latest Premiership Rugby Union club to launch Ticketmaster’s 3D Virtual Venue technology. Virtual Venue is a fully integrated purchase experience, offering fans a unique, life-like view of seats within the...

Ticketmaster are delighted to announce Arsenal FC as the latest Premier League club to launch Ticketmaster’s 3D Virtual Venue technology at the Emirates Stadium for the seating bowl. Virtual Venue is a fully integrated purchase experience, offering fans a unique,...

We are delighted to announce that Ticketmaster Sport has signed a new long-term ticketing partnering arrangement with Harrogate Town FC with immediate effect. This announcement is part of £3.5m being invested into the club off the pitch this calendar year, in response...

The secret is finally out: the Jacksonville Jaguars will be playing against the Denver Broncos in an epic showdown at Wembley Stadium on Sunday 30th October at 13:30.  The Jaguars are back at Wembley Stadium after a three-year absence, playing there for the first...

Ticketmaster Sport and Newport County AFC are delighted to announce a new ticketing partnering arrangement delivering sports ticketing technology solutions for the next 5 seasons. Season ticket holders will be the first to experience a transformed ticketing...

Harlequins is the first rugby club in the country to launch with Ticketmaster’s fully integrated purchase experience, 3D Virtual Venue, that will give supporters a unique life-like view of their seats when purchasing a ticket to attend matches at The Stoop. In a first...

Ticketmaster Sport is delighted to announce that it has been appointed the Club’s new ticketing partner, delivering sports ticketing technology solutions and a range of complementary services including marketing support as part of Premiership Rugby’s league-wide deal...

Offering fans flexible ways to pay not only gives fans a frictionless purchase experience but it’s one of the primary ways to help increase club revenue. Through Ticketmaster’s partnership with Klarna Pay Later, your club’s fans can choose to delay payment by up to 30...

NFL have today announced that the London Games are to return for 2021 and will take place in October at Tottenham Hotspur Stadium. With the cancellation of the International games in 2020 as a result of the Covid-19 pandemic, this will be welcome news for sports fans....

On Thursday 7 May in a live virtual ceremony, sports brands came together to recognise and celebrate technology innovation in the sports industry. Amongst sporting royalty including Sir Ben Ainslie, Katie Omerod, Baroness Tanni Grey-Thompson, Alistair Brownlee and a...

The European League of Football will kick off its inaugural season in June 2021 with eight franchises from three nations all competing to bring football to the professional stage in Europe. This new partnership with Ticketmaster is an important step in the development...

Ticketmaster Sport is pleased to announce we have been shortlisted for the Sports Technology Awards categories of 'Best Operations, Commerce and Event Management Technology' for the tools we developed to help our clients manage the response to Covid 19 and in the...

Leicestershire County Cricket Club is delighted to announce a unique collaboration with Ticketmaster Sport to provide additional sports ticketing technology and services, to help the club prepare for the return of spectators during the 2021 season. The Running Foxes...

Tottenham Hotspur is pleased to announce the renewal of an exclusive long-term partnership with Ticketmaster Sport, the global leader in advanced ticketing technologies, who become the Club’s Official Ticketing Innovation Supplier. In a first of its kind, the Club and...

The stands may be empty and the stadiums quiet, but one thing that you can guarantee is that football can always deliver support from within when it’s needed the most. Inverness Caledonian Thistle report that their virtual ticketing initiative has been a unanimous...

This week we wanted to highlight The RFU who made the most of a position in Tier 2, and great timing to bring fans back to Twickenham Stadium with England playing France in the Final of the Autumn Nations Cup.  For the lucky 2000 allowed in, it was a...

Following our announcement earlier this week regarding our involvement with the Sport Technology and Innovation Group, we're also really pleased to see a lot of our advice and guidance to be delivered in practice as fans returned this week. The work wont stop and we...